Better Outcomes. Not Perfection.

The name

  • Microsoft is an apt and clear representation of its software products that were originally designed to run on microprocessors

  • Intel’s generations of chipsetsꭞ are encoded in their numbering system.

The number 2140 represents my career and product milestones. My career started serendipitously as a software developer when I turned 21 years. 

ꭞThe chipset is basically the electronics on the motherboard that communicate with all the connected components

Macroplan 2140® is inspired by naming conventions adopted by two giants of technology, viz. Microsoft and Intel

Macroplan 2140® developed green shoots in 2021, co-incidentally around the 40-year milestone of my career.

The History

c.1985

Version 1.0 of these models was created after successfully launching a Retail Asset Banking product for a global retail bank in London.

~ 200,000 lines of Fortran77 code were reverse engineered by manually parsing the code, to develop functional requirements, in 3 months by 7 talented software engineers. These specifications were the basis for a rewrite of a "state of the art" bespoke 3-tier client server application.

The Problem: The design-build-test-deployment effort was grossly underestimated, on the basis of one "representative" Fortran77 program. The launch milestone was achieved on the backs of heroic effort by a team of 30-40 software engineers, all of whom worked 14-16 hour days, 7 days a week (1 Jan 1985 was the only day off), for 6 months.

c.1995

Version 2.0 was created to enable a small consulting organization to estimate effort for client system integration engagements.

Various iterations and forms of the models were customized to respond to more than 40 client requests with fixed-fee arrangements.

The Result: The models were instrumental to the organization's 35-fold sales growth and 20-fold revenue growth in 3 years

c.2000

Version 3.0 extended the models to incorporate broader business functions, including Product Management, Operations, Sales & Marketing and L&C functions.

The Result: Successful launch of 2 major products (and related services) to serve global clients.

c.2006

Version 4.0 incorporated Managed Service components.

The Result: Successful launch of a Managed Service offering to financial service clients globally.

c.2014

Version 5.0 was customized for multi-year transformation programs across all Lines of Business and Control Functions in global locations, at large financial services organizations.

Prakash Rao is a seasoned leader with a track record of building businesses and helping realize their vision.

The hallmarks of his accomplishments are rooted in: his relentless focus on teamwork, collaboration and achieving delivery excellence, his ability to interpret buyer values, deliver stakeholder results and cut losses, and most importantly his decisiveness and sound business judgment.

Mr. Rao’s mentorship and people development skills add another dimension to his approach to help achieve enduring results.

Prakash Rao is a trusted advisor to senior executives in financial services on best practices related to planning for and executing on cross-functional and enterprise business priorities. Provide guidance on effective planning and optimal deployment of resources to achieve scale. Collaborate with an ecosystem of experts to design purpose-led programs that are aligned to the enterprise Vision, organization Culture and desired return on Human Capital investments.

Prakash Rao is a senior executive with expertise in complex technology platform integration, developed over four decades of international experience serving organizations having global footprint.  In his leadership roles, Prakash contributed to successful launch of three start-up businesses. In the mid 1990s, he led the growth of a profit center for outcome-oriented engagements, using complex delivery models – onsite, offsite, remote and offshore teams. Through diverse roles over the years, Prakash has developed expertise and acumen for shared service business architecture and global delivery models, building superior software systems, that were designed to transform commerce, trade, business operations and productivity.

Success in every one of these engagements was made possible by global high-performance teams who were committed to delivery excellence.

Specialties: Business Strategy & Planning, Business Architecture. Launch new Products and Services utilizing various Operating Models. Operational Efficiency (Technology & Business Operations). Management of Transformation Programs across all organizational functions: Product Management, Marketing, Sales, L&C, Technology (Applications, Data, QA, Infrastructure) and Business Operations.

Prakash Rao
Managing Partner, Rao Management Advisors, LLC